tag:blogger.com,1999:blog-22156622627220152942023-11-15T07:34:35.277-08:00AdSense JournalUnknownnoreply@blogger.comBlogger6125tag:blogger.com,1999:blog-2215662262722015294.post-79669422444954584072007-12-23T20:05:00.000-08:002007-12-23T20:06:30.314-08:00[3] Swapping sidebar ad for a top-of-the-page adOn intelliot.com, the sidebar placement averages $0.68 eCPM.<br /><br />Range: $0.51 to $0.86<br /><br />Replacing it with a top leaderboard: one blend, one shadow.Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2215662262722015294.post-54494295616563192982007-12-23T19:57:00.000-08:002007-12-23T20:00:02.816-08:00[2] Follow-up #2 to GC changesPreviously, the ad spot earned $0.38. By moving the ad to the next line, the new eCPM is $1.41! This is based on data from Dec 21-23 (21 and 23 are partial days). That's a 271% improvement!<br /><br />I'm not sure exactly what made the biggest difference: having the ad on its own line (nothing left or right of it), centering the ad, or moving it lower (below the logo).<br /><br />Perhaps I should test above-the-logo placement as well. How do you think that would perform?Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2215662262722015294.post-29822266109347076342007-12-21T04:29:00.000-08:002007-12-21T04:35:13.741-08:00[1] Follow-up #1 to GC changesFollow-up to: <h3 class="post-title entry-title"><a href="http://adsensejournal.blogspot.com/2007/12/two-changes-on-googlecommunitycom.html">Two Changes on GoogleCommunity.com</a></h3><br /><br />I ran 2 ads in 50/50 rotation in the top right position. The average eCPM: $0.38<br /><br />The blended ad: $0.73, $0.02, $0.40, $0.02<br /><br />Performed slightly better than the Seaside color scheme with Very Rounded corners: $0.02, $0.39, $0.04<br /><br />Still not great. I don't think that's a very good spot for AdSense.Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2215662262722015294.post-35747493574895925852007-12-21T04:27:00.001-08:002007-12-21T04:28:53.212-08:00Moved 468px ad unit below headerI'm not sure whether this is a good move, but who knows until we test, right? I'll try this for a couple days, and then try using a link unit in the same position. (GC)Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2215662262722015294.post-69033965363652134352007-12-18T03:23:00.000-08:002007-12-18T03:24:42.003-08:00Two Changes on GoogleCommunity.comThere are now two large rectangles on the homepage and a 468px banner in the top header.Unknownnoreply@blogger.com0tag:blogger.com,1999:blog-2215662262722015294.post-25415915357228480402007-12-18T03:00:00.000-08:002007-12-18T03:06:15.342-08:00What changed on December 8?From Saturday, November 24, 2007 to Saturday, December 8, 2007, I never earned less than $10/day.<br /><br />From Sunday, December 9, 2007 to Tuesday, December 18, 2007, I never earned <span style="font-weight:bold;">more</span> than $10/day (average $8.33).<br /><br />Ad unit impressions went down about 40%.<br /><br />Ad Impressions went down about 30%.<br /><br />I think I changed one of the ad placements on my sites, but I don't remember which. That's why I'm starting this AdSense Journal.Unknownnoreply@blogger.com0